PROS / With over 162 million registered users, eBay's customer base exceeds all other auction sites.
CONS / This auction site has steep fees with confusing variables.
VERDICT / eBay is the best online auction site thanks to its safe environment, prime customer base and wide selection of features to help your items sell.
eBay is the best-known auction site in the world. Between the high number of members, easy-to-use interface and wide selection of features, it has created a safe environment for ordinary people to sell their items or start up their own businesses. eBay earns our Top Ten Reviews Gold Award for the exposure and safe marketplace it provides its sellers.
Selling Fees

After your item sells, eBay charges you a 10 percent commission on the total amount of the sale. This is the largest commission fee we saw when we evaluated online auction sites. To sell more than 50 products, you will want to consider a store. There are three store subscription options from eBay: Basic, Premium and Anchor. These stores range from $19.95 per month for a yearly subscription to $299.95. If you choose a store subscription, there is no additional listing fee. Listing upgrade options are available but at an additional cost. These upgrade fees can range from 10 cents to $4.
Selling Features

You can add a counter to your pages to see how many people view your listings. The counter is a free tool that appears at the bottom of your pages. You can keep this counter hidden or display it with a basic or retro-computer design.
You also have the option of making a listing private, which helps keep your buyers' identities anonymous. This is a good option to respect your buyers' privacy if you are selling a very high-priced item or pharmaceutical products. This feature is not available from many online auction companies.
There are also feedback options that help both parties by sharing buyers' and sellers' past transactions. This can help you ensure a buyer is reliable. eBay includes an added protection for sellers – the ability to block buyers. If you have bad experiences with a certain buyer, you can set it so they can't see your listings anymore. It also features a third-party resolution center for transactions where either the buyer or seller violates the agreement.
Listing Options
You can upload up to 12 photos for each listing. Adding more photos is a useful option, as it provides more information about your item. This is one of the upgrades that costs an additional fee.
eBay has several features that help both the buyer and seller. With the advanced search features, you can search for your item or for a seller. Buyers who share your product interests can save your seller information to visit your page regularly. Furthermore, if you want to avoid certain sellers or buyers, such as ones who harass you or refuse to pay, you can block them from your pages.
Payment Options
eBay uses PayPal as the main method of payment. It offers a safe way to transact money for both buyers and sellers. The bidding site also accepts Skrill, ProPay, credit and debit cards, Escrow, and payment upon local pickup. However, these payment methods come with limitations. eBay does not allow checks, money orders or bank wire transfers. As a seller, you can choose which method you want your buyers to use. You can also request immediate payment or send an invoice.
Help & Support
eBay offers strong technical support. You can talk to representatives via phone, email and live chat. In addition, you can talk with other members in the community forums. The auction site also offers a searchable FAQs page and video tutorials of common tasks that you need to know how to do to effectively list your items.
Summary
eBay offers a safe marketplace for both buyers and sellers. With the high membership rate and wide selection of features, eBay's service can be profitable to sellers and entrepreneurs looking to start a business. While the fees are higher than other online auction sites' and initially confusing, the prime marketplace filled with buyers is unmatched by any other auction site.
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